A single ticket grants trade visitors access to four conferences as part of The smarter E Europe – Intersolar Europe Conference, ees Europe Conference, Power2Drive Europe Conference, and EM-Power Europe Conference. Taking place on May 6–7, 2025, at the International Congress Center München, these events will offer decision-makers, investors, and strategists a platform to gain in-depth insights into key energy transition topics, including flexibilization, digitalization, storage solutions, e-mobility, sector coupling, and smart grids.
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The conference will kick off with the opening keynote from Greg Jackson, CEO of Octopus Energy Group. Leading industry experts will then explore how a reliable 24/7 renewable energy supply can be achieved through storage technology, cross-sector approaches, and digital solutions. As part of the Intersolar Europe Conference, additional sessions will focus on expanding a resilient global solar market through international cooperation, knowledge transfer, and innovative business models, complemented by the presentation of the Global Market Outlook for Solar Power 2025–2029.
Additionally, a joint session at both the Intersolar Europe Conference and the ees Europe Conference will address the quality aspects of modern battery storage systems, covering operational safety, efficiency and service life beyond current standards. The EM-Power Europe Conference will also focus on how the EU’s projected 170 billion euros in grid capital expenditure by 2030 can be directed towards digitaliaation, AI, and cross-sector grid intelligence.
Smarter E AWARD 2025: Energy Transition pioneers shortlisted
The smarter E AWARD
The first day of the conference will culminate in The smarter E AWARD ceremony, which celebrates innovations and projects driving the shift to a sustainable energy future. Companies pioneering technologies and ideas in five categories – Photovoltaics, Energy Storage, E-Mobility, Smart Integrated Energy, and Outstanding Projects – will be honoured. The ceremony will take place on the evening before The smarter E Europe’s opening day, May 6, 2025, at the International Congress Center München. Attendance is free for those interested.
Seven exhibition forums
In addition to the conferences, The smarter E Europe features seven exhibition forums across all three exhibition days, offering a compact, practical and solution-focused programme. Experts will explore technological trends, regulatory changes, and market-relevant topics, all within the context of the exhibition and at the intersection of product and application. A key highlight is the new ees Innovation Hub Stage, which brings together research institutes, innovative exhibitors, market players and thought leaders. The focus will be on battery storage technology, disruptive concepts, and future-oriented business models, presented in a dynamic format that combines dialogue, innovation, and implementation.
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Start-up Area: Young innovators under the spotlight
Anyone looking to understand and influence the dynamics of the energy transition should head straight to the heart of innovation. Spanning 4,000 square meters, the Start-up Area at The smarter E Europe will feature around 150 young companies, showcasing the technologies, business models, and ideas that are shaping the future of energy. This dedicated space allows visitors to discover new developments, explore advanced solutions, and engage directly with innovators. Whether attending pitch sessions, visiting booths, or initiating conversations, the Start-up Area fosters fresh momentum and creates opportunities for partnerships, investments, and strategic development. It’s where entrepreneurial spirit meets industry expertise.
Start-ups set the agenda at the smarter E Europe 2025
Special exhibit Bidirectional Charging
A key highlight of The smarter E Europe’s accompanying programme is the inaugural special exhibit on bidirectional charging. This exhibit centres on one of the most promising solutions for enhancing grid stability and flexibility: the integration of electric vehicles as mobile storage systems. While the amount of electricity generated from renewable sources continues to grow, its full potential in terms of systemic use, particularly for grid-serving battery capacity, has yet to be realised.
The smarter E Europe: Debut of special exhibit on bidirectional charging
This is where the special exhibit steps in. Taking place across all three exhibition days in hall C6, adjacent to the Power2Drive Forum, it offers visitors valuable insights into technology, business models, and practical use cases. Daily guided tours at 11:30 am and 3:30 pm, along with topical presentations, complete the programme. Supported by leading industry and research partners, the exhibit represents an important step toward a cross-sector, flexible energy landscape.
Great anticipation among the organizers
As the start of The smarter E Europe 2025 draws ever closer, a great sense of anticipation is building among the organizers. Jens Mohrmann, CEO of Freiburg Wirtschaft, Touristik und Messe (FWTM), explains: “Just like last year, 206,000 square meters of space across the 19 exhibition halls as well as the Outdoor Area of Messe München will be at full capacity. That is the absolute maximum. And, in my mind, that is a clear sign that the topics addressed at The smarter E Europe represent pressing current issues and that global interest remains rife.” Markus Elsässer, Founder and CEO of Solar Promotion GmbH, adds: “For a few days, Munich will once again become the epicenter of the energy world.”
ees Europe: Innovation Hub makes its debut
Visionaries, innovators, major players and decision makers from all continents will come together here to exchange thoughts, strike up discussions, form and strengthen collaborations, and turn ideas into reality. The energy transition will come to life at The smarter E Europe, and the momentum radiating out from Munich will be felt everywhere.”
As Europe’s largest alliance of exhibitions for the energy industry, The smarter E Europe unites four exhibitions (Intersolar Europe, ees Europe, Power2Drive Europe and EM-Power Europe) and will take place at Messe München from May 7–9, 2025. (hcn)
