In the marketing phase, this major trade event organised by Ifema Madrid with the support of the Institute for Energy Diversification and Saving (IDAE), of the Ministry for Ecological Transition and the Demographic Challenge, has already recorded a significant increase in participation, which represents a 25% increase compared to its 2023 edition; a record edition, which closed its doors a resounding success, both in terms of trade activity and professional representation and visits according to the organizers.
Participation from Chinese companies stands out
Genera continues its growth for the 2024 edition, in which over 500 companies are expected to participate, offering a platform of great opportunities in light of the industry's growing interest and commitment to tackle 21st century energy and environmental challenges.
International participation has also grown noticeably this year to reach 45% of the total, demonstrating the progressive scope and projection of the trade fair on a global scale. Participation from Chinese companies stands out at 28%, along with European companies at 10% and Turkish companies at 7%.
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Another of Genera’s key features is the strong institutional backing which is essential for its success. In this sense, the IDAE, which has once again renewed its commitment to Genera and chairs its Organising Committee, will have its own stand to provide information on its activity.
Genera Innovation Gallery
The sector’s main associations and representative bodies, which form the Organising Committee, also actively collaborate in Genera and work with Ifema Madrid to organise the programme for technical workshops. These sessions offer a space for debate and learning on the most important topics in the field of renewables, providing an important platform for the exchange of knowledge and experiences.
In addition, as in previous years, the Genera Innovation Gallery will showcase some of the lines of research in renewable energies and energy efficiency on which the sector is working, through a selection of projects with a clear component of technological innovation, selected by a jury of experts and based on criteria that address the degree of innovation, energy efficiency, applicability and strategic factor.
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Genera will offer a broad perspective of the latest technologies, solutions and services related to the different energy sources with representation from the photovoltaic solar, cogeneration, thermal solar, biomass, wind and mini wind, hydrogen and batteries, geothermal, as well as proposals from energy services, energy efficiency and mobility companies. (hcn)
